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Getting to Know the Ruby: Folklore and Political History 
Blog Post
July 20, 2021

Getting to Know the Ruby: Folklore and Political History 

Whether you think of the July birthstone or Judy Garland’s famous slippers, the ruby is a hallmark of pop culture....

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Getting to Know the Pearl: The Iridescent Sheen of Elegance
Blog Post
June 10, 2021

Getting to Know the Pearl: The Iridescent Sheen of Elegance

While pearls are one of the most recognizable of gemstones, they are unique from other stones in countless ways. Between...

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Getting to Know the Emerald: The Stone of Kings
Blog Post
June 2, 2021

Getting to Know the Emerald: The Stone of Kings

From the Emerald City of Oz to the neck of Egyptian Queen Cleopatra, there is no shortage of this deep,...

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Naledi engagement Socially Responsible

Posted by on Nov 19, 2014 in Uncategorized | 0 comments

Naledi engagement Socially Responsible

When you choose one of our Private Collection of Southern African Diamonds, you are supporting a longstanding commitment to helping with Africa’s most pressing social and environmental issues. In Africa, where 40% of the population depends on water that is potentially lethal to drink, special attention has been focused on the protection of fresh water supplies. Through the international philanthropic organization called Global Giving, we see that a portion of your diamond purchase is donated to these vitally important issues. We invite you to visit globalgiving.com/privatecollection to see how rewarding it is to make a world of difference by changing lives for the...

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News & Events 2

Posted by on Jun 19, 2013 in News & Events | 0 comments

News & Events 2

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum. Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum. Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum. Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum. Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem...

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News & Events 1

Posted by on Jun 19, 2013 in News & Events | 0 comments

News & Events 1

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum. Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum. Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem...

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Welcome!

Posted by on Mar 13, 2012 in Uncategorized | 0 comments

We are happy you are visiting our site! We encourage you to view our wonderful selection of beautiful jewelry, gifts and the different services we offer. If we can be any further assistance to you or if you have any further questions on something you’ve seen, or haven’t seen, please feel free to contact...

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Special Occasions

Posted by on Dec 1, 2010 in Uncategorized | 0 comments

Special Occasions: Traditionally, diamonds and other gems are popular holiday gifts at Christmas, Valentine’s Day, Mother’s Day, Father’s Day, and Easter and for milestones like birthdays, wedding anniversaries or graduation.  Today, though, diamonds, pearls, or other gemstones are appropriate gifts for any occasion. Diamonds, pearls, and an exciting array of new and traditional gems are showing up on everything from tennis bracelets and cufflinks to men’s watches and other fashion accessories. Consider us when a trusted colleague is celebrating a milestone anniversary or retiring from the workplace. It is important to remember that there are no hard and set rules for giving a gift of jewelry to a loved one. Any time is a good time; any reason is a good reason.  You can even buy jewelry to reward yourself!  Sorg Jewelers will help you make the best possible buying decision. As your trusted jeweler we will educate you about the care of your purchase, and assist you in choosing a piece that reflects the recipient’s personality. Visit Sorg Jewelers for a gift worth giving and...

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Diamonds. Beauty is in the eye of the beholder

Posted by on Sep 29, 2010 in Uncategorized | 0 comments

Just as a dollar is divided into 100 pennies, a carat is divided into 100 points. For example, a 50-point diamond weighs 0.50 carats. But two diamonds of equal weight can have very different values depending on the other members of the Four C’s: clarity, color and cut. The majority of diamonds used in fine jewelry weigh one carat or less. Keep in mind that there are many factors that determine the beauty of a diamond. We encourage you to visit your local experts to let us show you the differences. How to Buy a Diamond: Buying a diamond is a very personal decision.  While not everyone will share the same opinion as to what constitutes beauty, most people want to buy a diamond that expresses their individual taste and personality. What quality diamond should you look for?  Some people want the largest diamond they can afford; some are more concerned about the color and want a near-colorless gemstone.  Still others are more concerned about a diamond’s clarity.  And all want a diamond that is cut to reveal the beauty of the gemstone. Diamonds that are large, nearly colorless, completely free of inclusions, and cut with care to reveal the gemstone’s beauty are rare and, therefore, costly.  Nonetheless, beautiful diamonds are available at prices to fit most budgets.  Your American Gem Society jeweler can assist you in choosing the best certified diamond to suit your taste and your finances. Before buying a diamond, be sure to look at our Diamond Buying Guide so that you know what to look for and consider. When you shop with an American Gem Society member firm, you can rest assured that you will be assisted by educated and concerned jewelers who will help you select the best gemstone for you or your loved one. THE SCIENCE OF DIAMONDS. While not everyone will share the same opinion as to what constitutes beauty, most people want a diamond that expresses their individual taste and personality. Here’s what you should consider first, however, before buying a diamond: Cut. Of all the 4 Cs, cut has the greatest effect on a diamond’s beauty.  In grading, cut evaluates the cutters skill in the fashioning of the diamond. Diamonds have a unique ability to manipulate light efficiently. This unique ability can be released and maximized only by cutting and polishing the diamond to an extremely high level of accuracy. The American Gem Society Cut Grading System considers not only the proportions of a diamond, but also the craftsmanship of its overall symmetry and polish. It is unique in that it uses the latest in technology to analyze the cut’s impact on the diamond’s light performance. Color. A truly colorless diamond is extremely rare.  Most diamonds possess varying degrees of yellow or brown and small, subtle differences in color can make a substantial difference in value. If a diamond is well cut, the diamond’s refraction and dispersion often will disguise certain degrees of coloration. Unless a diamond is a fancy color (or any color other than colorless to light yellow or brown), the American Gem Society Color Grading System places it on a 0 to 10 scale, 0 being colorless. To accurately and consistently grade color, an American Gem Society experienced grader will utilize special lighting to compare the diamond being graded to a set of American Gem...

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